Before you start the activities in each session, we want to help prime your thinking to get ready for learning new business concepts! Answer these questions on a sheet of paper and review your answers at the end of the session to make sure your current questions and challenges were addressed. Mark the questions that remain unanswered, and take them with you into group discussions.
Do you know ways in which you are always marketing, whether passively or actively?
Do you have a Unique Selling Proposition in your company?How do customers respond to your USP?
Do you want to add to or revise your USP?